Coke pepsi ad wars youtube2/24/2023 ![]() Then she magically swaps her high-fashion clothes for an all-denim ensemble, signifying that she is now One of the People. Jenner whips off that blonde wig - she tosses it aside for a black woman to take said woman looks unimpressed - and wipes away the dark lipstick. (The company described it as a short film.) The ad - which has disappeared from Pepsi’s official YouTube channel but remains on Jenner’s - features Jenner modeling in a blonde wig and dark lipstick, which signifies that she is a tool of The Man.īut then: Jenner sees a protest! Its participants are an attractively diverse group of Pepsi-fueled marchers, waving signs that endorse such controversial concepts as “peace” and “togetherness.” “Jump In” was inexplicably almost three minutes long, making it impossible to play on television during a standard ad break. Pepsi’s now-canceled ad suggests that we can stop police brutality by drinking soda But the rest was directed toward the thousands of people who had spent the past few hours savaging Pepsi on social media. Inexplicably, much of the apology was directed toward Jenner, a grown adult who chose to participate in Pepsi’s campaign of her own free will. We also apologize for putting Kendall Jenner in this position. We are pulling the content and halting any further rollout. We did not intend to make light of any serious issue. Clearly, we missed the mark, and we apologize. Pepsi was trying to project global a message of unity, peace and understanding. ![]() Pepsi eventually realized as much, and issued the following apology: ![]() That’s because the ad - which was titled “Jump In,” borrowed heavily from the imagery of the Black Lives Matter movement, and quickly drew vicious backlash on social media - is just the kind of thing Don Draper would love. I took your “ I’d like to buy the world a Coke” ad and I made it sleazier and more exploitative. RON, whispered: I finally did it, Grandpa. Ron picks up a photograph of Don Draper and gazes into Don’s eyes. corporate headquarters – office of Ron Draper On Wednesday morning, less than 24 hours later, Pepsi pulled the ad from the internet.īut I can only imagine that when Pepsi first signed off on the ad, a scene like this played out: On Tuesday night, Pepsi released a new ad starring Kendall Jenner to the internet. ![]()
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |